| |
Click on the thumbnail to see the enlarged image
|
| Abszint Café and Restaurant |
|
Art Cafe Alhambra |
|
Budapest Casino |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| Brazil grill-café |
|
Buena Vista |
|
Casino Szentendre |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| Várkert Casino |
|
Zöld Pardon |
|
Ericsson |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| Europcar |
|
Grand Casino |
|
Művész café |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| Navigátor |
|
Noa café |
|
Portside pub |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| Timi presszó |
|
Tuborg |
|
Vaillant |
|
 |
|
 |
|
 |
|
| |
|
|
|
|
|
| |
|
|
|
|
|
| |
|
- *** - |
|
|
|
| |
|
|
|
|
|
| |
|
|
|
|
|
Arcade
restaurant |
|
Classic Home |
|
Buena Vista |
|
 |
|
 |
|
 |
|
| |
Orbit |
|
Greenlab |
|
Glad to see you |
|
| |
 |
|
 |
|
 |
|
| |
|
|
|
|
|
|
| |
Magyar Hírlap |
|
Dokk bistro |
|
|
|
| |
 |
|
 |
|
|
|
| |
 |
|
|
|
|
|
|
| |
|
- *** - |
| |
|
|
| |
Client: Wrigley Hungária Kft.
Time: 2002.
|
| |
|
- *** - |
| |
| |
 |
 |
| The match |
The superficies |
| |
| Client: Novartis Hungária Ltd. Consumer Health Division |
| Creative: Grey Budapest |
| Target: smokers of 25-35 by age |
| Distribution: well known pubs, restaurants in Budapest |
| Quantity:75,000 |
| Timing: May 2001 |
| Description: This matchbox cover is only part of the media mix. During May - June 2001 Nicotinell is advertised in print in the following media: Horizon,HVG, Story, Kiskegyed, Nők Lapja, TVR-hét, Színes RTV, Népszabadság and CKM. The timimg of this campaign in May has got the actuality of Non-smokers' Day on the 31st of May when Novartis plans to focus on the hazardous effects of smoking. |
| Advertising effect : |
| Contact: Ms. Mária Gyáfrás, Brandmanager, Novartis Hungária Kft. Consumer Health *e-mail* |
| |
© 2004 Royal Match Hungaria Ltd.
![](spacer.gif"){kind=spacer}